Spring Refresh

How to revamp your Walmart Creator strategy for the new season 🌸

Walmart Creator Team

Give your Storefront a spring makeover with these quick & easy updates:

Update featured products: Swap winter staples for spring essentials (think: home decor, outdoor living, seasonal fashion, & more)
Spring clean your Collections: Keep them organized & easy to browse
Aesthetic refresh: Update your imagery with a light seasonal look
Test Storefront links: Make sure all affiliate links are active & up-to-date

Strengthen your strategy with this Creator-friendly checklist for optimizing all-things affiliate:

Refresh old content: Replace out-of-stock items with in-season alternatives
Update top performers: Identify last season’s best-sellers & update for spring
Engagement check-in: Look at past engagement metrics & tailor your spring content accordingly

A new season means fresh finds across all categories—be sure you’re featuring the best:

Fashion & beauty: Think lighter layers & trend-forward pieces & colors
Home & outdoor: Prioritize storage solutions, patio decor, & spring cleaning must-haves
Tech upgrades: Share seasonal gadget refreshes & smart home essentials
Exclusive Walmart drops: Stay ahead of limited-time offers & major collabs

Drive engagement & sales with these key spring holidays & trends:

The Beauty Event (April 18-May 19): Save on your top beauty picks, then share with your followers to earn even more!
Walmart+ Week (April 22-May 4): Seven days of can’t-miss deals for you & your followers
Spring cleaning (April): Create content & share fave products focused on storage, cleaning supplies, & home refreshes
Easter & spring holidays (April): Think gift guides & seasonal decor, just in time for the holidays
Earth Day (April 22): Share eco- & Earth-friendly picks with your followers
Mother’s Day (May 11): Perfect gifts for every kind of mom—from self-care essentials to wellness must-haves & more
Graduation + summer prep (May-June): Dorm must-haves, travel gear, & summer-ready finds

Make this the best season yet by staying ahead of trends, optimizing your strategy, & engaging your followers. Happy spring!